Search Engine Optimization
What is Search Engine Optimization?
Search engine optimization (SEO) is the practice of guiding the development or redevelopment of a website so that it will naturally attract visitors by winning top ranking on the major search engines for selected keyword phrases.
Search Engines want to do a good job too!
Search engines want to be the best that they can be. They are competing to be the top ranked search engine. Do you have a favorite search engine? Maybe you selected them because they always deliver search results you can count on. The goal of the search engines is to deliver the best, most valid results to their visitors. Our goal is to make your website valuable to the search engines. A positioning strategy designed to give the search engines what they want and need will help differentiate your site from your competitors and other sites related to your business.
Search engine positioning is an effective way to become more visible on the Internet. Between 70% and 90% of all web site traffic comes from the search engines and directories. The value of visitors who have come from the search engines is that they are well-qualified visitors. They are looking for what you have to offer. A well planned SEO strategy will help direct that traffic to your website.
Emrys Design will research your business, target audience and competition to provide a tailored strategic SEO plan. We will research your existing website including keyword analysis, site structure, page rank, and overall market presence and develop an effective optimization strategy. We will determine where you rank in relation to your top competitors and generate a performance benchmark in order to measure improvement over the short and long term. We will work with you to develop site content, specialized landing pages and organize your site structure to effectively work for you. A successful site will be well structured with keyword rich content and relevant, useful information.
Call or contact us today to set up a free SEO consultation.